The Mission: Create an athletic looking technical shirt with good cross-over appeal while ensuring all the colors used matched our clients exact Pantone request.
Bishop's
Custom Solution: We selected
our Technodri Chitosante Interlock moisture wicking fabric with an odor
fighting anti microbial treatment. Then we carefully dyed the fabric to our
customer's exact color specifications. Lastly, we integrated customized
striped shoulder inserts into the garment to give the shirt a distinctive
retro football feel that we knew would appeal across the target market.
With the technical performance that hard working athletes require and the cool and casual appeal young males demand, this shirt was extremely well received and resulted in several reorders.
